|
Choosing Recruitment
Strategies
Part 2
How do you choose the recruiting methods that will be
most successful, save time, save money, bring you the applicants you want -
it depends on who your market (your potential employees) are! Here are a few
more ideas to choose from.
Brochures. We certainly
use a lot of brochures with our customers. Use them to attract people to
come to work in your organization. They can be paper brochures, the
traditional type, they can be video or audio. You can even put your
brochures, your video, your audio together with similar organizations in
your geographic area to save money.
Cash incentives. These
are particularly popular in the health care industry. Come work with us,
we’re going to give you a sign-on bonus, and then your regular pay from
there.
Outplacement companies.
These organizations are full of professional people who are looking to get
back to work again, and the companies are more than happy to help you fill
your jobs with their candidates.
Women and men returning to the workforce are great
possibilities. Consider your own past
employees, or others who you’ve found, after child-rearing or after
disabilities, who want to return to the workforce.
Once you’ve found your best target groups for
potential employees, reel them in with these ideas:
Conduct seminars to prepare people for the job.
You do the training at your location, they see what a great company you
have, and they want to work for you! You may not hire all the people, but in
essence you’re running an educational or a school training program.
Send out letters or surveys to your target group of
employees. Use mailing lists, information from
clubs, or associations or even magazines. Go for your target market.
Discover what these people read, and put the information there. |
